Founded in 1993 by former German model Andrea Karg, Allude is a brand that creates delicate cashmere pieces. Light but warm sweaters, cardigans and coats take shape in premium knits, in pastel tones and bright colors. The brand collaborates with artisans and assures local production for more than 20 years, guaranteeing fair conditions and a location close to the starting point of the product cycle. In 2015, Allude added the Allude Cashmere Clinic to its universe with the intention of challenging the mentality of consumers and investing in the longevity of the pieces, offering repairs for the brand’s pre-loved clothing.
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